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Minimum detectable effect (MDE): how to choose it for an A/B test
What minimum detectable effect (MDE) means, relative vs absolute, and how to set it from business value and your traffic. With a worked example.
Articles about Statistical power
RSS feedArticles for product managers and marketers about Statistical power: plain explanations, examples and common mistakes.
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How to calculate sample size for an A/B test: formula, example and calculator
How to calculate sample size for an A/B test: the formula, a worked example, how statistical power and MDE change the number, and a free calculator.