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Products of shares: funnels and metric trees

Overall conversion as a product of step rates, working a funnel backwards from a goal, ARPU = paying share × ARPPU, revenue per visitor, stickiness, diluted effects, ownership dilution and RICE.

Lesson 11 of 36~25 min of learningIncludes ~15 min for questions and tasks

Read the theory (8 cards)
A tower of stacked sieves, each passing on part of a stream of figures, leaving a small orange group at the bottom.