Skip to content
Log in
Back to course

Case: reposition Klasna Club

Klasna Club is filed as "an AI chatbot you pay for" and members leave for free ones. Read the exit answers and the attendance sample, move the Club to a shelf it can win, change the offer to match, design a cheap and honest test, and write the plan's position row.

Lesson 16 of 32~34 min of learningIncludes ~23 min for questions and tasks

Read the theory (8 cards)